Course - Overview

Our fashion communication course entails promoting and communicating information about different aspects of fashion - products, services and deliverables using different technologies and media.  

 

It provides industry relevant skills, along with mentoring by leading industry experts through multi-disciplinary learning and internships. This Fashion communication course also prepares students for diverse careers like fashion public relations, fashion journalism, or fashion marketing. 

 

The course focuses on fashion image, digital experience, contemporary fashion landscape, fashion journalism and cinema. Students sharpen digital competencies and are also exposed to luxury and fashion installations. Live industry projects coupled with developing major project-based research on media practices in cultural, lifestyle and fashion industries to find multiple real-time solutions, are integral to the fashion communication course. 

 

Students are taught by a team of filmmakers, photographers, bloggers, youtubers, editors, experienced fashion industry professionals and practitioners. They will get to work closely with fashion editors, designers, FDCI media partners, bloggers, digital media professionals and others. 

 

Frequently Asked Questions..??

 

What is Fashion Communication?

Fashion Communication is a specialised domain of fashion studies that focuses on promoting and communicating information about different aspects of fashion. This includes products, services and deliverables using different technologies and media. It involves acquiring effective communication skills for the fashion and lifestyle industry. Communication in Fashion requires communicating through verbal, written, visual and audiovisual means. Fashion Communication is a powerful skill that can enable a fashion business to build an identity and communicate their vision, product offerings and key message to their customers. 

Fashion Communication is becoming one of the most integral domains for the fashion and lifestyle industry by delivering value adding skills and services.

 

Scope of Fashion Communication Course in India?

Scope of Fashion Communication Courses in India is rapidly increasing with the advent of multiple fashion-media houses and increasing awareness in fashion among people.

UG in Fashion Communication in India prepares students for diverse career options such as fashion public relation, fashion journalism and fashion marketing. 

Besides these career opportunities, Fashion Communication can launch a career in an array of domains like visual merchandising, retail space designing, styling and photography, PR/events and fashion advertising. Fashion Communication courses can also lead to independent career opportunities like branding for a fashion label, graphic designing, visual arts, freelance fashion journalism, image consultancy, etc.

The fashion industry is vast, and the opportunities are endless, depending on one’s interests, skills sets and preferences.

 

Who can join Pearl Academy Fashion Communication course?

Pearl Academy offers a 4-year professional diploma in Fashion Communication course after 12th standard at undergraduate level. The eligibility criteria for the course are as follows:

  • Candidates must have passed their 10+2 examination from any recognized board or universities.
  • Candidates must have scored a minimum of 50% marks in their 10+2 examination.
  • Candidates appearing in their final examination can also apply provisionally.  

Besides these above criteria, candidates must clear the Pearl Academy Design Aptitude Test (DAT) and General Proficiency Test (GPT).

The DAT evaluates a candidate's aptitude for creativity, drawing, designability, power of observation and imagination, sensitivity to environment and communication skills.

The GPT evaluates a candidate’s proficiency in the English language, Logical reasoning, Quantitative Ability & Data Interpretation.

This is followed by a personal Interview conducted by Pearl Academy for admission into the Fashion Communication course.

 

What Jobs can you get with Fashion Communication?

Fashion Communication is a dynamic field that envelopes domains like fashion, design, communication and media to create effective visual, written, and audio-visual communication tools for fashion brands and similar businesses. It is an incredibly promising field that offers a wide range of career opportunities.

Graduates in this course can explore the following Fashion Communication jobs:

Fashion Journalism and blogging, Fashion PR and Marketing, Fashion Styling, Visual Merchandising, Fashion Photography, Fashion Illustration, Fashion Event Planning and many other interesting and creative career options.

Pearl Academy offers placement assurance and has a team of recruiters to assist all the students in their placement journey. 

 

What is the Salary Range for a Fashion Communication course graduate?

For a career in Fashion Communication, salary range in India can vary depending on multiple factors like level of education, job role, industry, location and years of experience. Here are the estimated salary ranges for some Fashion Communication jobs in India:

Sr. No

Fashion Communication Jobs

Salary range at Entry Level

Salary range at Experienced Level

1

Fashion Journalist or Writer

3-5 LPA

10-15 LPA

2

Fashion PR and Marketing

3.5-5 LPA

6-15 LPA

3

Fashion Stylist

2.5-4 LPA

5-10 LPA

4

Visual Merchandiser

2.5-4 LPA

5-10 LPA

*LPA - Lac per Annum 

It is important to note that these salary ranges are just estimates and may vary depending on various factors.

 

Why Pearl Academy is the best institute for Fashion Communication course ?

Pearl Academy is India’s leading institute and has been a catalyst for the success of its students across creative industries for 28 years. Various online digital platforms like The Fashion Frill and Shiksha have recognized Pearl Academy as one of the best colleges for Fashion Communication courses in India

Pearl Academy has all the elements of a prestigious and value-adding institute. Our highly qualified faculty members have years of industry experience, and offer hands-on theoretical and practical training. The curriculum for our Fashion Communication course is designed with the help of industry experts and is updated regularly to keep up with the dynamic industry. Additionally, our campuses provide state of the art facilities such as libraries, open labs, hostels, recreation rooms, equipped computer labs and studios for an immersive learning experience.

Besides these perks, Pearl Academy also collaborates with leading fashion brands and companies to facilitate industry exposure, internships and placement support.

Curriculum

Natural & Built Environment; Body & It's Extension; Design Abilities 1; Immersion Lab 1; Culture, History & Narratives; Identity, Memory & Imaginations; Design Abilities 2; Immersion Lab 2

Fashion Image; Life Through a Lens ; Fashion, Media and Society ; Fashion Journalism ; Broadcast Media & Fashion ; Integrated Marketing Communication;Fashion & Digital Culture ; Luxury & Fashion Installations; Future Skills; Cross Disciplinary Module (Styling, Entrepreneurship, UI/UX and others)

Creative Direction in Fashion ; Fashion & Social Media ; Documentary & Films;Live Industry Project;Discover, Define, Develop, Deliver;Fashion Futures;International Lab;International Public Relations

Social Enterprise;Design Research;Contemporary Fashion Landscape;Inter-disciplinary Practices;Professional Practice;Portfolio Development;Major Project (Double Capstone)

Faculty

Our faculty members are the strongest pillars of our 30 years of creative impact. These mentors are life-long learners, eager to dedicate their lives to create a change for a better tomorrow. They nurture creative minds and bring out the best in them over the years. Every student at Pearl is transformed into extraordinary leaders with the help of their support, guidance and mentoring. They and our students together make us who we are. Take a look at these geniuses.

Career Path

Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for students.

Career image
  • Digital Media Companies

  • Fashion Designers

  • Fashion Brands

  • Fashion & Lifestyle Magazines

  • Publishing houses

  • Advertising Agencies

  • Trend forecast studios

  • Newspapers and their digital versions

  • Production houses

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